Fitness in the media

In the past couple of decades every fitness expert, dietitian, nutritionist, doctor and just about everyone who has 5 minutes of their time to spare, has tried to reinvent the easiest way to lose weight and to enhance their clients fitness level with as little trouble as possible. The market today offers all sorts of different machines that will “guarantee you to shed every excess kilo/add muscle mass/improve your wellness in just 3-10 minutes a day.” And don’t even get me started on diets which claim that they do almost everything for you, even clean your kitchen and take care of your kids, if you ask hem nicely. Everyone is boasting how their product or idea is the only thing you need to achieve that “body that you have always wanted.” Not wanted, deserved!

But why is that? Why have we, the consumers, become so blind that we believe every half cooked claim that we hear? When has the industry become so powerful and why? Quick, cheap and easy results are the answer. Don’t forget, we live in a high paced and high stressed world that teaches us, that if we want to be successful, we need to not just act the part of a successful individual, but we also need to look the part. Making money is easy, but improving your health and losing weight is hard. If you want more money, you just need to work harder. Sure, you do become fatigued, agitated, irritable, lack nutrients and dehydrated and chronically lack sleep, but there is always a pill for that, right? That is what our society teaches us.

Let me be the spokesperson for a little bit of common sense here and let me help you on your journey, be that weight loss, enhancing your fitness abilities or achieving a little bit more mental health and foremost balance in your life.

Weight loss is hard, but it is simple. It’s nothing more than simple math consisting of addition and subtraction. You don’t need any expensive diet programs, products or special “super foods” (though there are a few foods that I do like to call super foods, but I will get into more detail another time). The same thing applies to exercise, but you do need to be cautious about one thing. Balance. Balance is in my opinion, the key to living a full life.

Until next time, keep strong and be kind.

Picture taken from http://tiny.cc/bpvmhw